Real expertise, real results, real people.
Great hospitality support services start with great people, and we’re proud of ours. Each member of the Vicky Roberts Hotel Support team is a seasoned hospitality specialist who has lived and breathed the industry, bringing real-world expertise and a genuine passion for helping hotels perform at their best.
From our founder Vicky, with over 20 years as a hospitality expert in M&E sales, to the specialists who work alongside her every day, we’re a team that your team will genuinely enjoy working with.
Meet our hospitality specialists...
Vicky Roberts
FOUNDER
Vicky specialises in Meeting and Event sales and revenue and has over 20 years of experience in the Hospitality industry.
Offering Interim support and sales team training, her relaxed, hands on approach means she and her friendly team can come into your venue, build relationships quickly and get the job done.
Vicky can help with managing enquiry demand, conversion, team training, systems training and ensuring that the hotel is offering the best customer experience possible.
Michelle Masters
Operational Support Manager
Michelle is responsible for the day to day running of the Meeting and Events teams, ensuring that we deliver on our targets and service level agreements.
With over 10 years experience in hotels, specialising in meeting and event sales, Michelle has worked with a portfolio of hotels during her career.
As well as supporting our team, Michelle can tackle enquiry handling, conversion, training new team members and provide cover for Sales office managers and team members absences.
Emily Butler
Marketing Executive
Emily works alongside our team to help look after all our marketing and administrative requirements, helping to create, administer and deliver a range of marketing services for the business.
She has a a passion for organisation and detail and a wealth of knowledge in the Marketing, Tourism and Hospitality sector, with previous roles working for Make it York, Welcome to Yorkshire and The National Railway Museum in York.
Alba Dunbar
Meeting & Events Support Executive
Alba began her hospitality journey at the Stirling Highland Hotel, where she quickly rose through the ranks from the Reception team to Assistant Sales Office Manager. Her career has since taken her to Gleneagles, where she honed her passion for service excellence and event management.
Currently collaborating with our team on one of our fully outsourced projects, Alba plays a vital role in managing enquiries and ensuring a seamless client experience, consistently delivering the high standard of service we pride ourselves on.
Caitlin Crowe
Group, Conference & Events Sales Executive
Caitlin studied Events Management at Edinburgh College and began her career with Apex Hotels as an Event Executive. She went on to join the DoubleTree by Hilton Edinburgh Airport as a Meetings and Events Executive, gaining valuable experience in coordinating and delivering a wide range of events.
At Vicky Roberts Hotel Support, Caitlin supports a portfolio of three hotels, managing enquiries as part of a fully outsourced project. With strong problem-solving skills and a commitment to excellent customer service, she plays a key role in ensuring smooth operations and positive client experiences.
Cheryl Forrester
Group, Conference & Events Sales Executive
Cheryl has first-hand knowledge of managing meeting and event sales on property, giving her a strong understanding of the day-to-day needs of hotel teams.
Her previous roles have included Meeting and Events Sales Manager at the Hilton Edinburgh Carlton and the DoubleTree by Hilton Edinburgh Airport.
Cheryl’s expertise and proactive approach are highly valued by our customers. Since joining the team, she has supported an airport hotel team and is now providing interim sales support to another valued venue.
Claire Blackburn
Meeting & Events Support Executive
Claire is an events professional and has a long standing history of hotels, event management and project work.
She is currently supporting a 5* venue with interim meeting and event sales.
Her knowledge and passion for hospitality and experience of working in a diverse range of hotels including branded, privates and 5* properties means our customers are in safe hands.
Claire Dorman-Matthews
Meeting & Events Support Executive
Claire's background is hospitality and is an expert in customer service and building relationships to grow business opportunities! And her experience of working alongside a sales team ensures she will maximise revenue opportunities to the full!
Claire provides interim support to our hotel sales teams, helping to manage enquiries, manage customer expectations and ensure the focus on sales and revenue.
Juliette Debur
Group, Conference & Events Sales Executive
Juliette has a solid background in the hospitality industry and is passionate about delivering well-planned, seamless events for clients.
Juliette is known for her excellent communication, negotiation, and organisational skills, her positive approach and attention to detail.
Working as part of a dedicated team of event professionals, she plays a key role in supporting the management of enquiries and coordinating event planning across a portfolio of eight hotels.
Katie Ellel
Meeting & Events Support Executive
Katie has a huge amount of experience in Meeting and Events Sales, having worked with many brands including Malmaison, Hotel du Vin and Holiday Inn.
Providing interim sales management when you need it most and using her expertise in sales and customer service, Katie works with our hotels and venues to support their sales teams, manage enquiries and ensure revenue opportunities are maximised and business is converted.
Kay Campbell
Meeting & Events Support Executive
Kay brings extensive experience in sales and hospitality, having built her career in some of Scotland’s most prestigious hotels. She began as a Sales Coordinator at Trump Turnberry before joining Gleneagles, where she progressed through roles as Reservations Executive and Reservations Supervisor.
Her expertise includes delivering exceptional customer service, driving sales conversion, and managing high volumes of enquiries with efficiency and professionalism. Kay currently supports a group of hotels with us as part of an outsourced event enquiry contract.
Louise Dunbar
Meeting & Events Support Executive
Louise brings a wealth of experience in luxury hospitality, having progressed through guest experience, supervision, and sales roles at a top hotel.
At Vicky Roberts Hotel Support, she specialises in turning enquiries into successful bookings and delivering seamless events with precision and care.
Organised, approachable, and detail-focused, Louise is passionate about creating memorable experiences and building strong client relationships.
Megan O'Grady
Group, Conference & Events Sales Executive
Megan joins us from Kew Green Hotels, a leading international hotel management company, where she worked as Reservations, Meetings & Events Supervisor within their Central team.
At Vicky Roberts Hotel Support, Megan is supporting a new portfolio of three hotels, managing enquiries as part of a fully outsourced project. With her excellent customer care and impressive conversion skills, she is already making a significant impact on these venues.
Tiffany Laidley-Ellis
Group, Conference & Events Sales Support Manager
Tiffany's experience is in event planning and customer service - she has a great eye for detail, ensuring our hotels will get the very best service.
She has most previously worked overseas as Wedding Manager for Sandals Resorts International in Jamaica!
And now leads a team of four at Vicky Roberts Hotel Support in one of our outsourced meeting and events contracts.
Her role involves overseeing and supporting her team, and ensuring clients receive seamless service from enquiry to event delivery.